
Medialiiga is a domestic outdoor advertising company that offers digital outdoor advertising on roadside screens across Finland. Medialiiga started its operations in 2012 and has already implemented thousands of digital outdoor advertising campaigns on their roadside screen network.
Jidoka's and Medialiiga's collaboration began at the start of 2023 when we started supplying and replacing LED display surfaces on existing displays for Medialiiga. A little later, we also moved on to ordering, assembling, and installing new display devices, frames, and their LED screens. In addition, over the last couple of years, we have participated in the authority work concerning permits for new display locations. Our long-term cooperation indicates effective solutions, reliable delivery, and a shared quality standard. We have already supplied dozens of displays to Medialiiga across Finland, including to Pirkanmaa, Varsinais-Suomi, Uusimaa, and Satakunta, among other regions. We always consider the sizes, resolutions, and potential double-sidedness of the displays according to the needs of Medialiiga and the location. The end results have been impressive and eye-catching roadside displays.
Medialiiga's roadside screens are located in highly visible places, for example on city access routes and near shopping centres, where they reach a large number of passers-by daily. One of the most prominent locations in our collaboration is on the Raision Ohikulkutie, where we implemented an impressive 33 m² digital roadside screen for Medialiiga near Turku's largest shopping centres.

For our second collaborative project, we worked on the Loviisa entrance route, the busy Helsingintie, where we installed a double-sided digital roadside screen.

Our implementations emphasize high image quality, a structure designed for weather conditions, and reliable operation in year-round use.
Co-operation with Medialiiga has been immediate, natural, and productive. We respond to enquiries and together we find the best solution for all situations.
According to Medialiiga, flexibility and a solutions-oriented approach are particularly emphasised in cooperation:
”Cooperation with Jidoka is service-oriented, flexible and committed, and matters progress as agreed. Jidoka offers us cost-effective and individually tailored overall solutions for both new locations and updates to old display surfaces.”
– Antti Vääri, CEO, Medialiiga



