Medialiiga Oy - An impressive media screen was implemented on Ojamonharjuntie in Lohja. It is a double-sided LED display that reaches traffic from both driving directions, thus maximising the number of contacts on the busy thoroughfare.
A strategic location near the retail hub reaches customers ready to buy
The placement of the board is particularly effective. It is located directly on the route leading to the shopping centre, meaning many passers-by are already in a shopping mindset. The K-Citymarket Lohja, located just a short distance away, along with other shops and grocery stores in the area, brings a continuous and diverse flow of customers to the location.
Double-sided LED screen catches eyes from both directions
The duality makes the solution particularly impressive – LED display content appears simultaneously for both incoming and outgoing, increasing repetition and reinforcing the memory trace.
The implementation combines a compact size and powerful visibility, working excellently in an urban environment where attention needs to be captured quickly and clearly.
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