Roadside displays are designed to communicate effectively with locals and passing travellers. To the City of Ähtäri two advertising screens were installed, allowing the city to communicate with passers-by about events and services around the clock.
Bright information displays in a strategic location
Carefully considered solutions were installed at the site: a brighter screen was directed towards the south, while a screen achieving standard brightness was implemented facing west. The screen size is 10 m2 and the pixel pitch P10.
A carefully considered location reaches numerous passers-by every day. When an advertising or information display is positioned alongside a busy road, it ensures maximum visibility. A digital info display is a more effective way to advertise, as it catches the eye even from a long distance. This way, passers-by stay up to date with what is happening in the city.
Smart brightness control
Significant effort has been put into brightness adjustment, and separate brightness profiles are used for the displays due to differences in maximum brightness. This enables the displays to have an appropriate level of luminance at the right time of day and also as weather conditions change.
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